Conference badge with a lanyard that has 'GREENSIP' and a green boat logo printed on it, belonging to Sara Lilley, attending the 2023 Greenship conference.
A step-by-step guide for a soap stand that emphasizes buying bubbles, not bottles, with a pink background, abstract black, white, and striped shapes, and a white soap dispenser illustration.
Soapstand is a Vancouver-based tech start-up that produces soap Refillery Stations. Soapstand believes in making sustainable options accessible, convenient and affordable.
Ease CBD Herbal Beverage
Three smartphones displaying a health or mood tracking app with illustrations of people and plants on a pink background.
A jar of craft preserve with black label, white text, labeled "Wild Raspberry & Black Cherry," next to a matching black lid with "craft co." branding, set against a white background.
Icon of two overlapping email envelopes on a pink background.
Full Portfolio

Brand Design &

Marketing Strategy

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Creative Ideas that go

Beyond the Ordinary

Sara finds creative solutions to real-world problems. She collaborates with clients to develop custom branding, design, marketing, and strategic business solutions suited to each individual's scale and needs. As a multidisciplinary designer, she has been operating independently as Sara Lilley Creative since 2019. She works semi-remotely between Vancouver, BC, and a quiet acreage in Val Marie, Saskatchewan. Specializing in branding, she handles everything from logo refreshes and small-business website design to packaging design, custom signage, and printed promotional materials.

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Testimonials

  • “Sara Lilley is an intelligent and motivated individual who takes initiative and provides high-quality services. Sara has a high attention to detail and applies her expertise to ensure professional and timely delivery of marketing and communication assets.”

  • “Sara worked collaboratively with our business and marketing teams, taking an interest in each perspective and helping to find the solutions that would best meet the company’s overall needs. She has a strong ability to relate branding and design to real-world business needs.”

  • "Sara is a versatile designer. She is a lateral thinker and creative problem-solver who always improves upon what's requested of her. She is responsive and punctual, and has been a pleasure to work with. I wouldn't hesitate to recommend her for freelance or full-time branding, messaging and graphic design roles."